A bright idea – how a dad got tired of bottle-warming
start-up
Most parents who have tried to bottle feed a baby have experienced the frustration. You try to warm the bottle – in first attemt the milk is too cold, you warm it a little more and end up overheating the bottle, and spending a long time cooling down the milk. Regardless if you use water bath, bottle warmer or microwave, the result is nearly always that heating it takes too long with a crying baby as result. Especially during night time the baby goes from 0-100 in seconds and wakes up the whole house. Often, you end up throwing out the formula starting all over again. Who said not to cry over spilled milk!
This was exactly the situation, that made Henrik and Kristian invent milkymeter!
However, the story starts at the Danish Technical University (DTU) where the two engineers were both making a PhD and met in the kitchen. The frustration then was over the lack of temperature control when heating up fastfood in the microwave oven. They quickly agreed that it would be possible to improve this – and invented MICROWETER TECHNOLOGY – the technolog that harvests energy from the microwaves and uses this energy to power electronics and sensors. This makes it possible to measure temperature in the microwave during heating and thereby control the heating proces. It may sound simple, but a microwave oven have areas with a lot of energy an no energy at all. Making electronics work in both hotspots and coldspots is difficult. This is why it has never been done by anyone before, and why the technology could be patented.
When the technology had been invented, Henrik had a baby daugther and was struggling with warming bottles. Deciding for the first product to use the technology to be milkymeter – the product that would make life easier for parents was easy. For parents – warming 2000 bottles the first year after the baby is born – this would truly make a difference!
Designing a product distinctively Scandinavian in design, clean, smooth, easy to clan, completely air and watertight, food proof and of course can withstand being in the microwave oven has been a challenge, and taken a lot of resources. Being a small company having to find external cooperation partners to assist in the areas where we did not have the competences, and ensuring a top quality product has taken a lot of resources and a long time.
This means that we are proud to say we have succeeded and are ready to launch the product. We hope you will welcome our milkymeter baby.